Website governance and objectives
The UX team has overall responsibility for the corporate website. The website is managed using a centralised publishing model. So, content changes must go through the UX team to be made live, but not all changes are done by the team.
This process streamlines content updates for everyone involved, letting the UX team focus on meeting the website objectives.
Everyone who requests updates or publishes on the website must make sure their changes comply with the content and accessibility guidelines. This is important and helps the publishing process to work well, preventing delays in updating the website.
Website objectives
Our aim is to make the council website a useful tool that supports users in finding what they need. To do this our website objectives are to:
- Provide information that is relevant, has purpose and meets user needs
- Make the most frequently requested information and services easy to find
- Reduce avoidable contact
- Encourage uptake of online services and self-service options
- Reduce unnecessary duplication
- Provide information in plain language
- Be consistent in the voice and presentation
- Be accessible to all and inclusive
- Perform well on different devices and screen sizes
These objectives help us create content that is easy to manage and focused on user need. They are supported by: